Who we are

Globally recognized experts in the human dimensions of natural resource management, we provide strategic guidance on public beliefs, attitudes, opinions, and behaviours that both influence and are influenced by resource management decisions. Our expertise includes offering tailored recommendations on how to effectively respond to public input - whether through enhanced communication, targeted information campaigns, or direct management strategies - to achieve sustainable and inclusive outcomes.

Principal consultant - Dr. Michael Campbell

Expert in Nature-Based Tourism and Resource Management

Dr. Michael Campbell is a Professor of Environment and Geography at the University of Manitoba. For over 30 years he has studied the human dimensions of wildlife management, visitor management in parks and protected areas and the interaction between nature-based tourism and the environment. In addition to his academic work, he has authored dozens of reports to national, provincial, regional governments and NGO’s. He has assisted numerous consulting firms as a content expert.

His applied work has led to significant changes in management and regulation in parks and protected areas around the world. In addition, he has lead the development of three highly successful community tourism initiatives in impoverished areas of western Uganda. Finally, Dr. Campbell is an expert in the development of experiential field based learning and has lead field courses in Banff (28yrs), Grenada, Belize, and Italy.


Expertise

our approach.

We take a collaborative, client-centered approach to consulting, working closely with government agencies, NGOs, and private organizations to understand their specific needs and challenges. We combine scientific research with a deep understanding of human psychology and communication principles, ensuring that our advice and strategies are both evidence-based and practically applicable.

Whether you're managing land, water, energy, or other natural resources, Biocultural Solutions can help you create more effective, inclusive, and sustainable resource management practices.

Our goal is to ensure that natural resource management decisions are informed by the realities of human behaviour, fostering positive outcomes for both the environment and the people who depend on it.

Who we help.

Banff National Park, Canada

Riding Mountain National Park, Canada

Travel Manitoba, Canada

Manitoba Conservation, Canada

Manitoba Parks, Canada

Manitoba Wildlife Federation, Canada

Manitoba Recreational Trails Association, Canada

The Canadian Forest Service (CFS), Canada

Delta Marsh, Canada

Westküste University of Applied Sciences, Germany

Makerere University, Uganda

Uganda Tourism Board, Uganda

Uganda Wildlife Authority, Uganda

Chiquibul National Park, Belize

Fruška Gora National Park, Serbia

Main focus areas.

Visitor Management in Parks and Protected Natural Areas

  • Over 30 years of experience providing expert guidance on visitor experience and management interventions across Canada, including in Banff National Park and Riding Mountain National Park, as well as internationally.

Nature-Based Tourism

  • Wildlife tourism strategy development and evaluation.

  • The role of media, including social media, in tourist satisfaction of wildlife tours.

  • Recreation habitat mapping aimed to balance ecological integrity with tourism activities.

Human Dimensions of Wildlife Management

  • Assessing public knowledge and compliance with wildlife conservation initiatives, such as Manitoba’s Bear Smart program, to ensure the success of human-wildlife coexistence strategies.

Public Communication

  • Evaluating public perceptions and crafting tailored communication strategies to foster understanding and collaboration on complex resource issues, such as addressing perceptions of hunters and highlighting hunting’s role in sustainable resource management.

  • Identifying and addressing the constraints faced by new hunters, with solutions to promote accessibility, education, and community support.